today’s media representation, there happens to be an obvious absence of Asian
American represented in the media. There
isn’t one stereotypical media representation
when it comes to Asian Americans in popular media culture. The way that the media represents Asian
American can range from them being smart at math to doing nails. The question that pops into mind is why isn’t
the media representing Asian American the way they should be actually
represented instead of what the media wants.
According to the
textbook, “The media are not only a powerful source of ideas about race.
They are also one place where these ideas are articulated, worked on,
transformed and elaborated” (Hall, 2015 pg. 105). The media is the main source their viewers, whether it is through
the news, TV show or the Internet viewers pick up things that is being represented
in the media. Since there are a low number
of Asian American actors out there, viewers cannot get a true sense on who
Asian Americans. This is probably one of
the many reasons why many viewers cannot really get a sense of who Asian
Americans are because they are represented in the media to be different.
Something else that needs to be
considered is how the absence of Asian American actors that truly impacts the
representation for Asian American people.
This is because Asian
Americans are represented in ways the media wants to portray them. According to
the textbook article, “Asian Americans were also represented as “perpetual
foreigners”, as not being from the United States, as having cultural practices
that are not “American,” and as embodying loyalty to a home country over the
Untied States” (Drew, 2015 pg. 170).
Then again the encouraging thing is that not all Asian Americans are the
identical, so having various representations of Asian Americans helps show
viewers the many different characteristic of who Asian Americans are. But then at the same time there is a negative
consequence to why Asian Americans are characterized in the way the media wants. When thinking about what is shown on screen Asian
Americans are represented so easily, meaning that the media does not think
Asian Americans are qualify for larger roles, or to even to play themselves. An example of this would be the movie Aloha,
where the director made the decision to cast Emma Stone who
is a White as an Asian-American woman.
In conclusion, representation is the identity or image public
built for particular target. The media plays an important role in delivering
the representation of Asian American to the public. In the article Le Princesa Plastica the author writes, “Like
Hollywood promoters, who need to “design” stars that will engage the
identification of the largest number of viewers” (Goldman, 2015 pg. 442). So the media needs to promote to the different demographic of
individuals in the world. Therefore when
media representations are used to positively represent Asian American it is
important for them to remember to build appropriate representation. These way viewers cannot be base their perception
of Asian Americans on what the media shows them.